# Concept registry

Generated after Phase 29 SAL doctrine.

- Public definition entries: 466
- Bilingual concept pairs: 233
- New layer token: `sal` for Situational Applicability Layer.

Concept presence does not imply service availability, recommendation, endorsement, external acceptance or automatic applicability.

<!-- BRANDING_REPUTATION_AI_ALIGNMENT_START -->

## AI branding and reputation bridge definitions — 2026-08-08

The registry now includes five noncanonical supporting bridge definitions:
- AI brand perception;
- AI brand reputation;
- brand safety in AI answers;
- AI brand monitoring;
- AI-mediated brand positioning.

It also includes “brand representational integrity” as a proposed, noncanonical analytical concept.

These entries do not replace canonical AI brand representation, proof of fidelity, representation gap, source weighting or interpretive governance.

<!-- BRANDING_REPUTATION_AI_ALIGNMENT_END -->