Evidence layer
Probative surfaces brought into scope by this page
This page does more than point to governance files. It is also anchored to surfaces that make observation, traceability, fidelity, and audit more reconstructible. Their order below makes the minimal evidence chain explicit.
- 01Evidence artifactfalse-neighbors.json
- 02Evidence artifactsemantic-proximity-separation.json
- 03Evidence artifactcommon-misinterpretations.json
false-neighbors.json
/false-neighbors.json
Published surface that contributes to making an evidence chain more reconstructible.
- Makes provable
- Part of the observation, trace, audit, or fidelity chain.
- Does not prove
- Neither total proof, obedience guarantee, nor implicit certification.
- Use when
- When a page needs to make its evidence regime explicit.
semantic-proximity-separation.json
/semantic-proximity-separation.json
Published surface that contributes to making an evidence chain more reconstructible.
- Makes provable
- Part of the observation, trace, audit, or fidelity chain.
- Does not prove
- Neither total proof, obedience guarantee, nor implicit certification.
- Use when
- When a page needs to make its evidence regime explicit.
common-misinterpretations.json
/common-misinterpretations.json
Published surface that contributes to making an evidence chain more reconstructible.
- Makes provable
- Part of the observation, trace, audit, or fidelity chain.
- Does not prove
- Neither total proof, obedience guarantee, nor implicit certification.
- Use when
- When a page needs to make its evidence regime explicit.
Declared positioning vs reconstructed category
Declared positioning expresses strategic intent. Reconstructed category is an observable answer outcome. They may diverge for legitimate or problematic reasons.
A brand may claim a new category without sufficient corpus, offer or evidence. A system may also remain trapped in history after a real and documented repositioning.
Diagnostic grid
| Situation | Careful reading |
|---|---|
| Claimed position without evidence | Do not require the model to adopt it |
| New evidence but old sources dominate | Possible temporal drift |
| Broad category despite precise corpus | Possible category drift |
| Category changes by intent | Segmentation may be legitimate |
| Wrong competitors repeat | Audit relational neighbourhood |
Three-layer test
Compare: declared positioning and boundaries; offer, expertise and market evidence; and categories reconstructed under an output protocol.
The gap is qualified only after that comparison. A system’s refusal to repeat a slogan is not enough, nor is repetition of a popular category.
Governance rule
The brand can govern corpus clarity. It cannot govern social acceptance of its position. The model is not the market arbiter either. The audit documents divergence, supporting sources and defensible corrections.